Active Communications | Blog: Keeping Active
Active Communications is a full service media production company located near Boston, MA. Active serves local, regional, and national markets, focusing on corporate, broadcast, web and film projects. We offers a wide variety of services ranging from HD video production and post production to digital photography and event support. We have developed thousands of creative, cost effective projects for a national and international clientele. We also work with individuals in the local community on personal projects or events. Typical projects include: Web and Streaming Video, Marketing Projects, Commercial Messaging, Broadcast Field Production, Events, Meetings, and Conferences, Short and Feature Length Films, Educational and Training Video, Documentaries, Personal Media Projects. With over 30 years of experience in the communications industry and a large array of resources, Active Communications is well prepared to meet your needs. We look forward to partnering with you or your organization on your next project!
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Harvard School of Dental Medicine 150th Anniversary

We recently worked on this video project for the Harvard School of Dental Medicine (HSDM) as part of their 150th Anniversary celebration.  For more info on the 150 year legacy of the HSDM, visit:


The project involved recording several interviews along with video and photography of the campus, students, faculty, research, clinical work, etc., to create a compelling story of the school’s history, mission, and future vision.

Chromatte Reflective Chroma Key system: A simple solution to a complex problem!

Chromatte Reflecmedia

Chromatte Reflecmedia System

The Chromatte Chroma key system is a great way to create chroma key video (or stills) in a tight space.  It is fast, easy, and convenient and very flexible: a simple solution to a complex problem!


You’ve heard the statement “light travels in a straight line”. This is the basis for this system.


There are 2 major components to the system – a screen with hundreds of thousands of microscopic glass beads, and a ring light the fits around most lenses (B-4 and 35 MM style). The ring light has a series of green LEDs around its rim.


The screen’s microscopic glass beads act as a mirror to the LED light and reflect it straight back to the lens – and only in that one singular direction. To relate, you most probably have seen highway signs that light up when you turn up you high beams at night and license plates that reflect light back quite brightly when your headlights are shining on them. This system works on that same principle.


A major convenience of this system is that you can set up in a small space and are not required to light the screen with anything but the LED ring light. One sets up the screen and ring light (setting the adjustable brightness to reflect 40 to 60%). Next you light the person/subject normally, ensuring that you have sufficient backlight as to have a subtle rim light on the subject. Light that is not in line with the lens (the green is the only light that would be there anyway) will not show up at all.


CromatteOnce this is achieved, you shoot and subsequently in post, key the green out and lay the subject onto your desired background.


The set up on this system is quick and very easy and it will work most anywhere.


The “magic” lies in the fact that there is no need to light the screen with the uniform light normally necessary, as the LED ring light accomplishes that task.


This kit comes with a 10 x 10 foot screen, a backdrop holding system, 3 C-stands with Double Gobo arms, 3 sandbags and an LED/TOTA 3 light kit as well as the ring light (with several adapter rings) and dimmer.


The daily rental price is $250.00.


If you would like to explore this system and try it out, please call us to arrange a demo, or a free trial.


For more, check out Philip Bloom’s review here:

DVD Authoring of “Get in the Water!”

One of our projects from earlier this year was authoring a DVD set for Laura Diamond of Diamond Physical Therapy Associates. Laura runs a physical therapy practice just outside Boston with a speciality in water therapy (therapeutic aquatics).


Get in the WaterLaura had already recorded and produced video clips of various aquatic exercises that she wanted to put together into a set of navigable DVDs to offer to her clients as a resource and also to the general public. We worked with her to create and author a 2-DVD set with a number of menus, sub-menus and navigation options to neatly order all of the exercises for the viewer.


The final program entitled, “Get in the Water! 194 Aquatic Exercises for Fitness and Rehabilitation” is available for sale here at her website:


Even though quite a bit of video is being delivered via the web these days, hard copies DVDs still have a lot of value especially when a complex menu structure is needed to organize many video clips/sections.